Free store read · send your store URL, get a senior engineer's written read within one business day.

Process

Send a URL. Get a price. Then we ship it.

Every engagement starts with a free read of your store and a fixed price. Work happens on a duplicate theme, never live. You get a written note on what changed, a 30-day warranty, and the same engineers start to finish.

06 / How it works

Start small. Stay if it earns its keep.

Nothing here needs a discovery workshop or a deposit to find out what it costs. The first step is free and the second has a price on it.

01Free

Send your store URL

A free 15-minute read from a senior engineer: what is slowing the store, whether tracking can be trusted, what we would fix first. One business day.

↳ No call required.

02Fixed price

Pick the smallest thing that fixes it

A menu job from $150, the Store Health Diagnostic, or a fixed-price project. Every option has a price before you say yes.

↳ No hourly billing, no open scope.

03Days to weeks

We ship it and prove it

The same engineers do the work, on a staging copy, verified with a live test order and a before-and-after number.

↳ Written note on what changed.

04Always

One page of what we'd fix next

Every job ends with three ranked moves. Take them, ignore them, or hand them to your own developer.

↳ No obligation.

05Optional

Stay on a plan if it earns its keep

From $800 a month for a senior engineer on call, a proactive improvement every month, and a roadmap that moves.

↳ Cancel with 30 days' notice.

Two tracks

What you bring,
and what you get back.

Most stores start on Track A. Projects and migrations run on Track B. Both end with a written note, a 30-day warranty and a price for the next step.

Track A

Small jobs and plans

Days. From $150.

For one specific thing that is broken, slow or missing. And for stores that want a senior engineer on call every month.

How it runs

  1. 01

    Send your store URL

    A free 15-minute read from a senior engineer. You get a written reply within one business day. No call needed.

  2. 02

    Get a fixed price from the menu

    Simple, typical or complex, decided from your store before we start. Small jobs from $150, the Store Health Diagnostic $650–$1,250.

  3. 03

    We ship on a duplicate theme

    Never the live theme. We build and verify on a copy, then publish in a window you agree to.

  4. 04

    One page: what we would fix next

    Three ranked moves, each with a price. Take them, ignore them, or hand them to your own developer.

  5. 05

    Stay on a plan if it earns its keep

    Optional. From $800 a month for ten senior hours, a proactive improvement when nothing is queued, and the same engineers every month.

You bring

  • Your store URL and the thing that hurts, in a paragraph
  • A Shopify collaborator account with only the permissions the job needs
  • A publishing window that suits your trading day

You get

  • A fixed price before we start, paid up front (returning clients pay on delivery)
  • The job shipped, usually within days, verified before it goes live
  • A written note on what changed and how we checked it
  • Three ranked next moves with prices, no obligation
  • A 30-day warranty on the work
Free store readFixed quoteChange noteWhat we would fix next
Track B

Projects and migrations

Weeks to months. Fixed fee.

For a workaround inside your plan, an integration, a custom app or theme, or a move to Shopify from another platform.

How it runs

  1. 01

    Readiness call

    Thirty minutes on what you have and what is at risk. You leave with a written view of the shape of the work.

  2. 02

    Paid discovery for migrations and headless

    Data audit, redirect inventory, integration map. A fixed fee, credited in full to the project.

  3. 03

    Fixed quote with written scope

    Scope, acceptance criteria and the payment schedule on paper before any code. Workarounds $4K–$10K, migrations from $15K.

  4. 04

    Staged build with a preview

    Work happens on a development store or duplicate theme. You get a preview environment and a written update every Friday.

  5. 05

    Launch in a quiet window

    Cutover in a window you choose, with the way back rehearsed before we touch DNS or publish.

  6. 06

    Two to four weeks of hypercare

    Inside the 30-day warranty. We watch orders, redirects and tracking while any drop is still recoverable.

  7. 07

    Post-launch plan

    Optional, from $800 a month. The month after launch is where the best improvements start.

You bring

  • The outcome you want, even if the scope is rough
  • Read-only access for the audit: Shopify, repo, integrations
  • The person who runs operations in the room for scoping
  • A quiet launch window, agreed in advance

You get

  • A fixed quote with written scope and acceptance criteria
  • Payment in stages: 50/50 up to $5K, then 30% at kickoff, 40% at the midpoint demo, 30% at launch, net 30
  • A preview environment and a written update every Friday
  • A rehearsed cutover and two to four weeks of hypercare
  • Code assigned to you on payment, 30-day warranty on everything
Discovery reportScope and quotePreview environmentCutover runbookHypercare

Cadence

What you hear from us, and when.

Written by default. Calls when they earn the time. On a plan this is the rhythm. On a single job you still get the note.

Every Friday

A short written update: shipped, what it changed for the business, next, blocked.

Monthly

A 30-minute planning call and a Now / Next / Later roadmap, so the plan is a list of outcomes and not a bank of hours.

Quarterly

A 60-minute review: store health, business effect, the next 90 days, and a commercial choice (stay, step up, step down, or quote a project).

Every job

A written note on what changed and how it was verified.

Sample deliverable

Every job ends with one page.

Three ranked moves. For each one: the symptom, the fix, the effort, the price from the menu, and the number it should move. No obligation. Your own developer can take it and run.

This one is a sample for a fictional store. Yours is written from your store, after a free read or a job.

Send your store URL
next-moves/sample-store.mdSample, illustrative
# What we would fix next
Sample, illustrative. Not a real store.

Store: apparel, Shopify Advanced, about 2,400 SKUs, most orders on mobile.
Prepared after: theme bug fix ($250), shipped on a duplicate theme, published in the agreed window.

## 1. Remove three apps that still load on every page
Symptom: product pages take about 4 seconds to become usable on a mid-range Android phone (field data). Two review apps and a retired countdown timer still inject scripts on every template.
Fix: uninstall the retired timer, remove the leftover snippets from theme.liquid, load the surviving reviews app only on product templates.
Effort: typical. Price: $250 (theme bug fix). App fees you stop paying: about $58 a month.
Should move: mobile product-page load from about 4s to under 2.5s.

## 2. Reconcile purchase tracking after the checkout change
Symptom: Shopify shows 312 orders last month, GA4 shows 261, Meta shows 348. Meta double-counts on thank-you page reloads. GA4 misses Shop Pay purchases.
Fix: move purchase events to a Shopify Web Pixel, remove the legacy checkout script, verify with a live test order.
Effort: typical. Price: $550 (GA4 and Pixel setup).
Should move: Shopify, GA4 and Meta purchase counts within 2% of each other.

## 3. Replace the paid tagging app with Shopify Flow
Symptom: a $29 a month app tags orders for the 3PL by shipping method. Flow does this for free on your plan.
Fix: rebuild the three rules as Flow workflows, run both side by side for a week, then remove the app.
Effort: simple. Price: $150 (Flow automation).
Should move: $348 a year off the app bill, one fewer script in checkout.

Total if you take all three: $950. Or start the Starter plan at $800 a month and these go to the top of the queue.
Not urgent: theme version update ($600, typical). The theme is two versions behind and safe for now.

Or talk it through

Thirty minutes with
the engineers who'd ship it.

No pitch. We read your store before we join, and you leave with a written note on what we would do first and what it costs. If we are not the right fit, we say so.

Get the free read